Insights

Learn the latest about Connected TV

Caitlin Hassinger Caitlin Hassinger

How to Advertise on Roku

Roku is a great streaming partner choice for early CTV campaign tests, since it encompasses a whole range of channels and interest segments, with a rapidly increasing user base. Here’s how to get on it.

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Caitlin Hassinger Caitlin Hassinger

How CTV Can Be Your Ad Agency's Secret Weapon

Connected Television advertising allows brands to deliver their message to targeted audiences and channels in real-time, at prices that increasingly match, if not beat, social media and Google Ad CPMs (Cost Per Mille).

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Caitlin Hassinger Caitlin Hassinger

How CTV Can Supercharge SME Marketing

Whether you’re an agency working with Small and Medium Enterprises (SMEs), a business owner who weathered the storm, or part of a new enterprise that grew out of the ashes of a COVID garbage fire, Vibe is here to help you grow.

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Caitlin Hassinger Caitlin Hassinger

What is Programmatic Advertising?

Find out how programmatic advertising can give you more control over your marketing and help generate more visibility for your business’s website.

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Caitlin Hassinger Caitlin Hassinger

CTV Creative Best Practices

Mixing the visual impact of TV with the interactive potential of digital advertising, CTV might be the best thing to happen to brands since, well, customers. Here’s how you can stand out in 2022.

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Caitlin Hassinger Caitlin Hassinger

CTV Advertising and Politics

Let’s look at the unique challenges posed by political ad content, how traditional media shifts have made political advertising even more difficult, how CTV can answer some of those challenges, and overall trends in political ad spending by channel.

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Caitlin Hassinger Caitlin Hassinger

Seasonal advertising with CTV: Graduation

A great way to begin advertising in any new channel is with a short, seasonal campaign with a clear timeline and simple KPIs, which is why graduation season is such a great testing ground.

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Caitlin Hassinger Caitlin Hassinger

Online Video Advertising

Online Video Advertising: attract customers, drive business, increase brand awareness. Start your Video Ads Campaign today.

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Vibe Platform Demo

Our streamlined self-service platform leverages the impact of linear TV and precision of CTV, making it easy to move fast and make waves.

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CTV Advertising & Gaming

Connected TV and OTT are starting to gain a lot of traction in the eyes of gaming and entertainment industry advertisers and thought-leaders.

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